Kajabi has unveiled a mid-cycle update to its Forwarder platform, introducing three new features designed to support content creators in scaling their businesses. The update, announced on October 16, 2026, focuses on reducing manual workload and improving content delivery efficiency.

The first addition is Automations, a tool that enables creators to set up trigger-based workflows across their Kajabi ecosystem. This allows for automated actions such as enrolling students in courses after a purchase, sending follow-up emails, or tagging users based on behavior—helping creators nurture audiences without constant manual intervention.

Second, Kajabi now supports Bulk Video Uploading, a feature aimed at creators who manage large libraries of video content. Instead of uploading files one by one, users can now drag and drop multiple videos at once, significantly cutting down onboarding time for course creators, coaches, and membership site owners.

Third, the platform introduces Kajabi Assistant, an AI-powered helper integrated directly into the dashboard. While specific capabilities aren’t detailed in the announcement, the assistant is positioned to guide users through platform features, suggest optimizations, and assist with content planning—aligning with broader trends in AI-driven creator support.

Together, these updates reflect Kajabi’s ongoing effort to streamline operations for digital entrepreneurs. By combining automation, bulk media handling, and intelligent assistance, the Forwarder mid-cycle recap aims to help creators spend less time on logistics and more time on creating and growing their businesses.