A cutting-edge camera experience has landed in Tokyo, merging high-end photography with immersive drone play. The newly opened Hasselblad and DJI store invites visitors to step inside a sleek space designed not just for browsing, but for creating. Here, enthusiasts can handle legendary medium format Hasselblad cameras, exploring their renowned image quality through tactile interaction—no purchase required.

Beyond stills, the store features an indoor flight zone where guests can pilot DJI drones in a controlled, safe environment. This hands-on opportunity highlights DJI’s continued push to make aerial technology accessible and engaging for creators of all levels. As the global leader in consumer and professional drones, DJI’s presence underscores its commitment to innovation beyond specs—focusing on real-world, experiential access.

The venue also doubles as a mini gallery, showcasing photographic works that inspire visitors to see the potential of their own gear. It’s a thoughtful blend of retail, education, and art—tailored for the modern creator who values both technical excellence and creative expression. By combining two iconic brands under one roof, the store reflects a growing trend: experiential tech spaces that prioritize user engagement over transaction.

Located in the heart of Tokyo, this destination is poised to become a pilgrimage point for photographers, videographers, and drone pilots across Asia—and a testament to how industry leaders like DJI and Hasselblad are shaping the future of creator culture through accessibility and inspiration.